SolucellAir Golf

Natural Perfomance – Smart Comfort

SolucellAir® Golf brings the natural comfort of cotton into the world of golf — a sport where performance, elegance, and versatility meet.

Engineered with SolucellAir® hollow cotton technology, it offers a new generation of functional fabrics that combine lightness, breathability, moisture managment and all-day comfort, both on and off the course.

A New Comfort Standard for the Game

Golf has long been dominated by synthetic fabrics — engineered for performance, yet often lacking true comfort and natural breathability.
SolucellAir® Golf represents a new paradigm: a shift towards functional cotton that feels lighter, softer, and more adaptive to every moment of the day.

Thanks to its unique hollow cotton structure, SolucellAir® provides lightness, moisture management, breathability, and thermal regulation in one single fabric — ensuring lasting comfort on and off the course.
It’s the perfect match for a sport that bridges active and lifestyle fashion, where style and ease must coexist from morning to night: from the early tee-off, through hours on the fairway, to the evening at the clubhouse.

Because true performance isn’t only about movement — it’s about feeling good, everywhere and all day long.

Built Through Collaboration and Expertise

The SolucellAir® Golf collection is being developed through a network of selected global partners, combining advanced textile innovation with real-world expertise.
Each fabric and garment is designed to embody the spirit of SolucellAir® — functional, elegant, and naturally comfortable — ready to meet the expectations of modern golfers and brands alike.

This new chapter will be officially unveiled at the Functional Fabric Fair at the PGA Show in Orlando (January 21–22, 2026) — the world’s leading event for golf innovation.
A milestone that marks the start of a new era for functional cotton: smart, breathable, and made to perform with style.

Naturally Built for the Game

With SolucellAir® Golf, the focus stays where it should — on the game.
Apparel becomes an ally, not a distraction, accompanying every movement with effortless comfort so players can perform — and enjoy — at their best.

solucellair logo byr pic
Privacy Overview

Privacy Policy

This Privacy Policy describes how we collect, use, and protect your personal information when you visit our website and interact with our services.

  1. Data Controller

The data controller responsible for processing your personal data is: BYR International (Italy) srl

  1. What personal data we collect

We may collect and process the following categories of personal data:

  • Contact information (name, email address, phone number)
  • Usage data (IP address, browser type, pages visited, time and date of access)
  • Communication content (emails, contact form messages, or support requests)
  • Cookies and tracking data (see our Cookie Policy)

We do not knowingly collect data from individuals under the age of 16.

  1. Legal basis for processing

We process your personal data based on one or more of the following legal grounds:

  • Your consent (e.g. newsletter subscriptions, contact forms)
  • The necessity for the performance of a contract or pre-contractual measures
  • Compliance with legal obligations
  • Our legitimate interests, such as improving website performance and security
  1. How we use your personal data

We may use your information to:

  • Respond to your inquiries or requests
  • Manage and improve our website and services
  • Send marketing communications (only if you have opted in)
  • Comply with legal or regulatory obligations
  • Prevent misuse or fraud
  1. Data retention

We retain your personal data only for as long as necessary for the purposes stated in this policy, or as required by applicable laws.

  1. Data sharing and transfers

We do not sell your data to third parties. We may share your data with:

  • Service providers acting on our behalf (e.g. hosting, email delivery)
  • Legal authorities when required by law
  • Analytics or marketing platforms (only with your consent)

If your data is transferred outside the European Economic Area (EEA), we ensure adequate protection is in place as required by GDPR.

  1. Your rights under GDPR

You have the right to:

  • Access your personal data
  • Rectify incorrect or incomplete data
  • Request deletion of your data ("right to be forgotten")
  • Restrict or object to data processing
  • Withdraw your consent at any time
  • Lodge a complaint with a data protection authority

To exercise these rights, please contact us at: privacy@solucell.org

  1. Security

We implement appropriate technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction.

  1. Links to third-party websites

Our website may contain links to third-party sites. We are not responsible for their content or privacy practices. Please review their policies separately.

  1. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The latest version will always be available on this page. Please check periodically for updates.

  1. Contact

For any questions or requests regarding this Privacy Policy, you may contact us at: info@www.solucell.org